The Society of Architectural Historians promotes the study, interpretation
and conservation of the built environment.
and conservation of the built environment.
________________________________________________________________________________
Client/Company: Society of Architectural Historians
Project: Architecture Research Book
Category: Editorial design, digital design, research design, report design, data visualization, brochure
Goal: Take 4 years of research and data and design a book, brochure, and survey that is engaging but aligns with the brand and also does not include any images. This 265-page reference book, survey, and brochure will be used by the Andrew Mellon Foundation, provosts, deans and architecture programs at colleges and universities globally.
Project: Architecture Research Book
Category: Editorial design, digital design, research design, report design, data visualization, brochure
Goal: Take 4 years of research and data and design a book, brochure, and survey that is engaging but aligns with the brand and also does not include any images. This 265-page reference book, survey, and brochure will be used by the Andrew Mellon Foundation, provosts, deans and architecture programs at colleges and universities globally.
__________________
My role: Art Director
Collaboration: SAH Director of Comms, SAH Executive Director, 3 junior designers (my team)
Tools: InDesign, Illustrator
Collaboration: SAH Director of Comms, SAH Executive Director, 3 junior designers (my team)
Tools: InDesign, Illustrator












Process:
Establish master timeline
Research and discovery (in-depth questioning)
Analyze mile markers, assign tasks, and manage deliverables
Research and discovery (in-depth questioning)
Analyze mile markers, assign tasks, and manage deliverables
__________________
Results:
Use the established SAH brand typography, develop a new
color palette based on their single brand color (red).
Successfully turned their powerpoint slides of research data and 180 graphs
into sophisticated, professional, yet exciting reference materials.
Successfully turned survey results into easy-to-digest reading material.
color palette based on their single brand color (red).
Successfully turned their powerpoint slides of research data and 180 graphs
into sophisticated, professional, yet exciting reference materials.
Successfully turned survey results into easy-to-digest reading material.
__________________
Reflection:
My favorite project of 2021! This project is the visual representation of a 4-year data research project into the global study of architecture, and a report like this has never been done before for this industry.
My favorite project of 2021! This project is the visual representation of a 4-year data research project into the global study of architecture, and a report like this has never been done before for this industry.